WANT TO SELL?
A STEP-BY-STEP FIRST TIME SELLER'S GUIDE
The Robert Lilley Brokerage is your go-to real estate professionals if you're looking to sell your home. With our experience, knowledge and easy-to-follow guide, you'll have all the support you need to make the process hassle-free. Trust us to provide the insights and guidance you need to sell your home quickly and at the best possible price.
The first time we meet, we will discuss what your selling objectives are. This is a good time to ask questions, and we will give you an idea of what to expect during the selling process. We will discuss preliminary ideas for pricing and house preparations. I will provide you with a complete Comparative Marketing Analysis (CMA) for your property.
STEP 1: GETTING STARTED
Once you decide you are ready, we will review and sign a standard Listing Agreement. we will also complete all of the mandatory disclosure forms. We will arrange for any necessary inspections.
STEP 2: YOU'RE READY TO SELL YOUR HOME
Before putting your home on the market, we want to ensure it is most attractive to potential buyers. Knowing how to showcase and accentuate the best features of your home, without incurring unnecessary expense, is at the core of what we do. We will provide you with a detailed Home Preparation Consultation and a Selling Tips Sheet. As we walk through your property, we will discuss minor repairs, curb appeal tips, staging, and making your property feel welcoming to potential buyers. If staging is necessary, we will share some options based on your property.
STEP 3: PREPARING HOME or PROPERTY
Pricing your home competitively, at the start, will create more activity among brokers and buyers and lead to a more successful sale.
Establishing the value and list price for your property involves researching and comparing similar properties and weighing factors including location, condition, amenities, and market conditions. We will arrive at a competitive price aimed at generating strong buyer activity.
STEP 4: DETERMINING LIST PRICE
Understanding where buyers come from allows us to market your property competitively. Creating excitement in the marketplace through consistent and aggressive marketing efforts and integrating online and offline efforts is key to a successful sale.
Our maximum exposure marketing plan includes: Comprehensive Internet marketing through our site, Realtor.com, Zillow.com, Trulia.com, Yahoo.com and hundreds of others.
Also, public open houses & brokers tours, yard signage, and property feature sheet; local newspaper ads; sales agent network; and customized property marketing. We will remain in constant communication with you and give you progress reports on showings and all activity.
STEP 5: MARKETING YOUR HOME
The complexities of processing transactional documents will be made very easy for you through our continuous guidance and communication. We will review all offers and terms of each offer with you and negotiate on your behalf so that you obtain the highest possible price for your home while limiting your exposure and protecting your bests interests.
Once your home is in escrow we will prepare all seller required disclosures and reports, attend appraisal with recent comparables to support your purchase price, and make sure all contingencies and repair requests are removed in a timely manner per the contract. Communication between us is imperative and we can assure you that you will be informed every step of the way.
STEP 6: PROCESSING THE SALE & CLOSING
Congratulations, you have now sold your home! We will provide you with helpful moving hints and also be there to answer any questions. We are always available to help you should a question arise after the close of escrow and we want to ensure that you are 100% satisfied.
STEP 7: CLOSE OF ESCROW
Consult with us, your local real estate agent, to ensure your house is priced competitively and well-staged. While there are always three factors to getting a home sold...
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location
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price
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condition
...only two are within your control: price and condition. Of the two, price is more significant. Remember that price will correct bad condition, but condition will never overcome a bad price.
READY TO PUT YOUR HOUSE ON THE MARKET?
LET'S GET STARTED!
Content by Robert Lilley Brokerage Pleasant Hill Realtor
“Bob and Lisa Lilley provided us with great service throughout our purchase transaction. Always kept us up to date and handled the paperwork with professionalism and a great attitude. Super nice people to work with and the team they have was great too!”
- Jim O.